EasyRetail
EasyRetail
Turn your data into strategic decisions
Your geomarketing and webmapping solution
Optimize the expansion and management of your retail network with EasyRetail. Customizable and intuitive, this solution enables you to analyze your catchment areas, identify local opportunities and effectively manage your sales activity. Benefit from access to precise data and advanced tools to inform your strategic decisions.
EasyRetail
develop and manage your sales outlets and networks
EasyRetail is a geomarketing solution that enables you to identify high-potential sectors, simulate your locations and estimate the sales of your points of sale. Analyze your local environment, manage your exclusivity zones and export your strategies internationally. Integrate your data and create customized reports to effectively manage your development.
A 100% customized tool
EasyRetail is much more than just software: it's a management, development and animation tool entirely tailored to your needs. It stands out as the only tool on the market that can be fully customized according to your corporate identity.
Totally autonomous management
Take total control of your environment with EasyRetail. Create your points of sale, draw your contractual, exclusivity or catchment areas, and add your competitor networks with their information sheets. Modify or delete your data in real time to reflect changes in your market.
A detailed environment just a click away
Get quick, precise answers to key questions: Who lives around my outlet (age, gender, income, SPC)? What is the commercial structure of my area? What are the traffic generators and where are my customers? EasyRetail delivers this information in a matter of seconds, with just one click.
Qualify your premises and edit reports
Create a complete file for each premises you visit or covet: store photos, lease proposals, notes, and evaluate premises according to precise criteria (visibility, accessibility, competitive pressure). Identify the best location for your business.
A secure, collaborative tool
Facilitate teamwork with EasyRetail, which enables all your staff - developers, network coordinators, franchisees - to enrich the tool with their observations in the field. Access is password-protected and configured according to each user's profile. Your data is hosted in France in Ciril GROUP Cloud's ISO 27001:2013 and HDS-certified Data-Centers, guaranteeing optimum security.
Efficiently manage your network
Centralize your key documents, such as franchise agreements, leases, local market statements and DIPs. Quickly identify expiring contracts and analyze unit performance to make informed strategic decisions at the click of a button.
A mobile solution that can be accessed anywhere
Access EasyRetail from your computer, tablet or smartphone, and take advantage of the touchscreen mode, ideal for consulting data on the move. A disconnected mode option lets you work without an Internet connection, wherever you are.
Engage your local communication
Optimize your marketing campaigns by managing your local communication zones store by store. Launch SMS campaigns (BtoC or BtoB), connect to geolocalized campaign platforms (Google, Facebook), or plan your ISA and display campaigns.
