Get a head start with GEO Business and unlock the potential of your franchise project

Published March 05, 2025

Launching a franchise is a strategic step for any company. Finding the right location, identifying customers, assessing the competition... these are all challenges that require effective, accessible tools. This is where GEO Businessthe geomarketing solution designed to help your franchise network dominate the market, and support you in setting up a successful business, in complete autonomy.

A free, high-performance solution for getting started right away

GEO Business provides you with a free web platform, ideal for getting to grips with the basics of your location project. With no commitment and no up-front costs, explore the essential functions for analyzing your territory, identifying your customers, and testing your first business locations.

Need to go further? Additional options, accessible via a flexible subscription, unlock advanced analyses and exclusive data. With no commitment, you're free to manage your geomarketing needs while benefiting from a regularly updated and enhanced interface.

Master your territory, maximize your potential

When considering franchising, there are several key questions to answer:

  • Where are my potential customers?
  • Which geographic zone will maximize my sales?
  • How do you choose a competitive location while avoiding saturated areas?
  • What are the costs and opportunities associated with a specific location?

With GEO Business, these questions can be answered clearly and precisely. This innovative geomarketing tool enables you to identify the best location opportunities, while remaining simple, fast and intuitive.

Why choose GEO Business?

Get started right away for fast results

No need to be a geomarketing expert! GEO Business has been designed for intuitive use, with no need for complex training. From the moment you log on for the first time, an intelligent assistant guides you through every step: project creation, zone definition, customized analyses. You're immediately up and running, supported by a clear interface and accessible tutorials.

Create and customize your projects with ease

Every project is unique, and GEO Business offers you maximum flexibility to meet your needs:

  • Model your analysis zones according to your criteria: travel time, distance, or administrative boundaries.
  • Test different layout scenarios, creating several zones for each project.
  • Receive optimized recommendations thanks to the integrated assistant, based on your preferences and habits.

GEO Business enables you to compare, adjust and validate your strategic choices with precision, to maximize your commercial impact.

An incomparable wealth of data

With GEO Business, access collections of business and socio-economic data to refine your decisions:

  • Local demographics: age, income, household structure.
  • Commercial data: distribution of competitors, sector statistics, market dynamics.
  • Exclusive collections like the commerce pack, which provides key insights into retail spaces, strategic streets, and local hotspots.

Access open or premium data for more detailed analysis.

Exportable reports to convince your partners

Share your analyses easily thanks to advanced export options in different formats. Need an ultra-detailed map? Customize your visuals: select the background map, import your data and adjust the level of detail to display only what's relevant to your project.

GEO Business: your turnkey solution for franchise success

With GEO Business, you're in control of every facet of your project. Whether you're a large, fast-growing company or an ambitious organization ready to take the next step, GEO Business is your indispensable ally. Turn your vision into success and develop your franchise network with confidence and efficiency.